Marketing + Communications

About this Role:

We're on the lookout for a Marketing and Communications team player who can shake things up and help us grow in our business impact, customer experience, and unique brand positioning.  We’re searching for a strategic creative disrupter who loves taking initiative and has a knack for blazing trails.  If you're eager to make a difference in a company that’s all about investing in people, delivering amazing content, and making waves, this position was made for you.

What Winning Looks Like:

TIER 1 PRIORITIES- INBOUND (50%)

  • Write & create branded content

  • Build and manage a consistent digital brand presence, email, and key social channels 

  • Establish and manage 3-5 KPIs that track our digital success

  • Produce and design eBooks, landing pages, blogs, and other marketing materials

TIER 2 PRIORITIES- SALES SUPPORT (30%)

  • Manage internal leads and follow-ups

  • Write & design proposals

  • Manage client, prospect, and employee social / networking events & workshops

  • Research companies and key decision makers at target clients, and support sales in outreach

  • Track sales & marketing KPIs

  • Efficient in CRM and Project Management software (we currently use Monday)

  • Support projects to enhance the culture and team experience

TIER 3 PRIORITIES-CLIENT WORK (20% / As needed)

  • Work with LFX Team to develop & manage external client marketing/campaign projects

  • Assist production crew on set (and also grab sweet BTS content)

How will you achieve these priorities?

  • Building and testing in-bound marketing techniques: email, landing pages, content, media

  • Source, create, and manage all brand content: photos, videos, testimonials, education, data, illustrations

  • Set up an email CRM and content plan for prospects and clients

  • Managing key social media assets: Linkedin / Insta

  • Hosting social and educational events/experiences

  • Working with our in-house creative team and/or sourcing and managing freelancers (as required)

Skills Needed to Win:

  • Entrepreneurial spirit, self-motivated and disciplined, leadership skills, and an innovative mindset

  • Stellar communication skills, both verbal and written

  • Experience in graphic design, brand development, and visual communications

  • Displays personal integrity and a servant's heart that allows you to rise above your competition

  • Bachelor’s degree preferred (Marketing, Communications, or Graphic Design related)

  • Proficiency in Adobe Creative Suite (Indesign, Photoshop, etc.)

  • Proficiency in Google and/or Microsoft products (G-Suite, MS Office Suite)

  • Familiarity with web design and content management systems (ex: Squarespace/WordPress/Monday)

  • Willingness to travel on occasion

  • A sense of humor is a MUST

Benefits:

  • The opportunity to build and grow a business with an awesome team

  • A 401(k) match of up to 4%

  • HRA (health reimbursement account)

  • Generous PTO and holidays

  • Performance bonuses

  • Casual dress and work environment

  • And yes, we can walk to the beach from our office. 🙂

About Lake FX Media:

Lake FX Media is a team of passionate go-getters who are obsessed with investing in people, delivering amazing content, and making waves (positive change).  We produce cinematic videos and marketing content for a diverse range of clients.  We dream big, solve problems, advocate for our clients, and always bring a smile to the game.   

Think you'd be an awesome addition to the Lake FX Team? 

Send us both your resume, video, packet of info,  portfolio of work (or really whatever you feel best showcases how you’d be a great fit for our team) to: 

hello@lakefxmedia.com