NOW HIRING
Creative Specialist
About this Role:
We’re looking for a highly creative, hands-on Creative Specialist who loves building brands through design, content, and visual storytelling.
This role is centered around creating. You’ll design graphics, build social content, support website visuals, develop ads and brochures, and bring campaigns to life across platforms. You’ll work closely with our Account Managers and Creative Strategists to execute ideas that drive results for our clients.
You don’t need to start by managing accounts — but you do need to care deeply about quality, creativity, and delivering strong visual work that aligns with strategy.
If you’re someone who loves design, enjoys capturing content in the field, and thrives in a collaborative, fast-moving agency environment — this role was built for you.
This role is ideally a full-time, on-site position based in Ludington, Michigan. We believe creativity thrives in collaboration, and being part of our in-person team is the preferred structure for this role. However, we are open to a part-time arrangement for the right candidate.
What Winning Looks Like:
TIER 1 PRIORITIES- CLIENT CREATIVE & DESIGN EXECUTION (50% or more)
Design graphics, ads, brochures, and marketing collateral
Create brand assets, including logos, layouts, and visual systems
Design website visuals, page mockups, and assist in web layout concepts
Develop campaign graphics across digital and print platforms
Ensure brand consistency across all creative materials
Prepare final files for print, digital, and web use
TIER 2 PRIORITIES- SOCIAL & DIGITAL CONTENT CREATION (30%)
Create engaging social content (static posts, carousels, reels, short-form video)
Film and capture content using an iPhone and lightweight gear for social campaigns
Edit short-form video for Instagram, LinkedIn, Facebook, and other platforms
Assist in developing visual storytelling concepts for campaigns
Support paid ad creative development
Help build and organize content libraries for clients
TIER 3 PRIORITIES- TEAM & PRODUCTION SUPPORT (20% / As needed)
Assist Account Managers with brochures, pitch decks, and presentations
Collaborate with strategists to visually bring campaign ideas to life
Support website builds with graphics, visuals, and layout suggestions
Assist on video shoots when needed (low priority but valuable)
Help edit podcast content or short-form clips
Contribute to internal marketing campaigns for our agency
How will you achieve these priorities?
Translating strategy and briefs into compelling visual design
Working collaboratively with Account Managers, Producers, and Creative Strategists
Staying organized through project management tools (we use Monday)
Moving efficiently between multiple client projects
Bringing creative ideas to brainstorming sessions
Keeping a sharp eye for detail, typography, layout, and brand consistency
Staying current on social trends and digital best practices
Skills Needed to Win:
Strong graphic design skills (Adobe Creative Suite required: Illustrator, Photoshop, InDesign)
Comfortable editing short-form video (Premiere Pro, Edits, CapCut, or similar)
Experience creating content for social platforms
Ability to shoot basic social content on iPhone or DSLR/Mirrorless Camera
Understanding of branding, typography, and layout principles
Basic understanding of website design concepts (Squarespace/WordPress familiarity a plus)
Ability to take direction and execute creative efficiently
Strong organizational skills and ability to manage deadlines
Entrepreneurial mindset with strong ownership
Bachelor’s degree preferred (Graphic Design, Visual Communications, Marketing, or related field)
A sense of humor is a MUST
Benefits:
Opportunity to build and grow creatively within a fast-moving agency
Work on a diverse range of client brands and campaigns
401(k) match up to 4%
Health Insurance
Generous PTO and holidays
Performance-based bonuses
Casual dress and collaborative work environment
Beaches, trails, and more are just down the road from our office/studio. 🙂
About Lake FX Media:
LLake FX Media is a team of passionate go-getters obsessed with investing in people, delivering standout creative, and making waves (the good kind). We produce strategic marketing and video content for a diverse range of clients.
We dream big, solve problems, advocate for our clients, and always bring positive energy to what we do.
Think you'd be a great fit?
Send us your resume, portfolio, or anything that shows how you create to:
hello@lakefxmedia.com